Jon Morrow – Freelance Accelerator 2.0
The Most Proven Freelance Writing Accelerator in History with Hundreds of Successful Students
The Exciting New Opportunity to Become a “Jack of All Trades” Writer Who Can Write Articles, Social Media Posts, and Landing Page Copy — Giving You Steady Work Doing All the Writing Your Clients Need
Introducing Freelance Accelerator 2.0, a self-paced training program designed to help you go from zero to earning between $1k and $5k a month as a jack-of-all-trades writer.
It’s your one-stop solution to launching a wildly successful and fulfilling freelance writing career.
It doesn’t just scratch the surface…
It immerses you in the art of crafting compelling content across multiple disciplines, guides you through curating a portfolio that turns heads and opens doors, and teaches you how to land clients.
What You’ll Learn In Freelance Accelerator 2.0
Phase 1: Content Writing and Editing
Phase 1: Content Writing and Editing is broken down into several modules, with each covering a particular aspect of becoming a skilled, successful content marketer. In these modules, you’ll learn:
- The must-know fundamentals, including how to write catchy headlines that beg to be clicked, introductions that make readers glide down the page, and closings that compel people to take action
- The basics of search engine optimization, such as competitor analysis, outlining, and content briefs, so you’ll know what’s needed to craft content that will dominate Google
- How to perform substantive editing and copy editing so your content is polished and professional
- AI prompts to supercharge everything you learn so you can 10X your output and enjoy a competitive edge over old-schoolers
In Phase 1, you’ll receive the same training I give to the editors and coaches we hire at Smart Blogger — giving you the know-how needed to not just be good, but the best of the best. And, throughout Phase 1, you’ll get training exercises so you can roll up your sleeves and apply everything you learn. You won’t just SEE… you’ll do.
Imagine being able to double the traffic a post receives simply by changing its headline. Or getting more comments or social media shares for clients because you’ve mastered the art of the compelling closing.
When you’ve finished Phase 1, you’ll have all the tips, tricks, and secrets needed to create SEO-minded content that makes clients drool.
Phase 2: Sales Letter Writing
Phase 2: Sales Letters is where we dive into the world of copywriting by teaching you how to write one of the most valuable marketing assets for businesses: the sales letter.
To help you do just that, in Phase 2 you’ll learn:
- The customer avatar, pain points and benefits, narratives, the value equation, and more — so you’ll know the marketing principles that truly matter
- The essential components of sales letters, AI prompts to work faster, and the most effective tips I’ve learned over the years — basically, the stuff that’s helped me sell millions
- Hands-on assignments to help you cement your learning and give you experience writing each sales letter component
As a freelance writer, having a diverse skill set is mission #1 for attracting high-paying clients and standing out in a competitive market. And by writing effective sales letters, you’ll prove your worth as a writer who can directly impact a business’s bottom line, leading to more opportunities and a thriving freelance career.
Because here’s the thing:
While content writing (what you learn in Phase 1) and social media writing (what you learn in Phase 3) are essential skills, copywriting is the key to becoming a well-rounded and marketable freelance writer.
And the most effective way to master the art of copywriting is by learning how to write compelling sales letters that drive people to buy.
Phase 3: Social Media Content 101
Phase 3: Social Media Content 101 is designed to equip you with the skills and knowledge necessary to create engaging, shareable content that thrives on social media platforms, with a particular focus on X/Twitter. You’ll learn:
- Strategies for understanding your target audience, analyzing trending topics, and adapting your content to capitalize on current events and popular conversations, ensuring you’re talking about the right topics at the right times to grab attention
- A deep dive into the structure of viral content, including how to craft a strong hook, choose the right content framework, and include a clear call to action, giving you a playbook of proven content types you can deploy at will for yourself and clients
- Techniques for optimizing your content for X/Twitter’s unique features, such as short-form posts, long-form posts, and threads, to maximize your reach and impact
- Best practices for engaging with your followers, responding to comments, and building a loyal community around your content
- Methods for tracking your content’s performance, analyzing metrics, and using data-driven insights to refine your content strategy and maximize your impact
Throughout the course, we’ll provide you with practical examples, real-world case studies, and hands-on exercises to help you apply what you’ve learned. You’ll gain experience in creating various types of X/Twitter content, from snappy, short-form posts to in-depth threads that showcase your expertise.
By the end of Social Media Content 101, you’ll be well on your way to becoming a sought-after social media content creator. Imagine writing posts that consistently receive high engagement, building a dedicated following that eagerly awaits your next tweet, and having clients actively seeking your services as a ghostwriter for their social media content. With the skills and knowledge gained from this course, you’ll be equipped to turn your passion for social media into a thriving career or business.
Phase 4: Portfolio Builder
In Phase 4: Portfolio Builder, it’s time to roll up your sleeves…
It’s time for the real work to begin.
Everything you learn in Phases 1, 2, and 3 moves you toward the goal of using your skills in the real world, with real clients.
And the first step to getting paying clients?
Building your portfolio of writing work.
But not just any old portfolio — we’ll show you how to build one that stands out.
A portfolio that will have clients clamoring to hop on a call with you and lock you in as their go-to freelancer.
But how do you get started with building your stand-out portfolio?
Well, it takes a little bit of learning, and a LOT of writing.
In Phase 4, you’ll learn:
- What to include in your outstanding, authoritative writer’s portfolio so it has everything it needs (and nothing it doesn’t)
- Exactly how to create and publish portfolio pieces that showcase your content marketing, copywriting, and social media writing skills — telling prospective clients you have the very special set of skills they need
- How to create a polished portfolio site even if you aren’t tech savvy, so you can spend more time working and less time on annoying technical mumbo jumbo
At the end of Phase 4, you’ll have a clean, professional-looking portfolio site set up and ready to wow clients, and the skills to make it bigger and better as you gain more experience.
Phase 5: Getting Clients
In Phase 5: Getting Clients, you’ll learn how to:
- Master the mindset of freelancing so you’ll be able to deal with rejection, respond to feedback, and focus on growth
- Write a top-notch resume (even when you don’t have a lot of writing experience) so prospective recruiters and clients know you have skills and experience they’re looking for
- Craft a compelling cover letter that wows recruiters and clients so they’ll take the time to read your amazing resume
- The best way to optimize your LinkedIn profile so you can attract desirable recruiters and clients
- Questions recruiters and clients love to ask, so you’ll be able to prepare for and ace any interview
- Market yourself to two types of clients (agencies and businesses) so you you’ll know how speak the “love language” for each
In other words, by the end of Phase 5 you’ll be ready to find writing gigs that pay.
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