RB Writing – Transform Your Blog-Writing Skills
Learn to write and market effective, impactful, SEO-friendly blogs. Blogs help you get more traffic to your website and should showcase your authority and expertise – but only if you’re doing it right.
What You’ll Learn In Transform Your Blog-Writing Skills
Module 1 – Why We Write Blogs And What It Means For You
- Welcome to your blog writing course
- What can you expect from this course?
- What exactly is a blog and why do we post them?
- What can blogs do for your business or personal brand?
- Who is my target audience and why does it matter?
- Workbook – Who am I writing for?
- Quiz – Module 1
- Consolidating what you’ve learnt in Module 1
Module 2 – Inspiration, Subject Matter, And The Writing Process
- What should you be writing about?
- How and where you can find ideas?
- Techniques to help you start writing
- AI writing tools and how they can help you
- AI writing tools in action
- What can you do to improve your writing?
- Workbook – What should I be writing about?
- Quiz – Module 2
- Consolidating what you’ve learnt in Module 2
Module 3 – Researching, Planning, And Writing Your Blog
- What makes a blog good or bad?
- What do you need to think about before you start?
- What research should you do before you start?
- An overview of search engine optimisation (SEO)
- Researching keywords and phrases
- Writing your blog post
- Workbook – Researching and planning
- Quiz – Module 3
- Consolidating what you’ve learnt in Module 3
Module 4 – The Finishing Touches And Marketing Your Blog
- Editing and proofreading your blog
- Putting your blog into your website
- Publishing your blog
- Marketing your blog
- Workbook – The finishing touches
- Quiz – Module 4
- Consolidating what you’ve learnt in Module 4
- What now? Going forward
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