Arek Dvornechuck – Brand Strategy Guide

Go beyond logo design and become a brand strategist. Learn how to build brands the strategic way.

Do clients force their ideas onto you?

• Stop wasting time hoping that your clients will “get it”.
• Make more money and be able to charge for thinking.
• Avoid revisions later on, engage the client & nail it at first.
• Gain prestige and get recognized by clients as a true expert.
• Stop feeling guilty about not knowing how to sell the idea.
• Rest easy knowing you’re equipped with a proven framework.

How it works

Align your client on the same vision.

• Run a discovery workshop.
• Design relevant concepts.
• Get client’s approval fast.

Why do I need the Strategy Guide?

When you onboard a new client and jump straight into design, you often find yourself in endless rounds of revisions and loss of control in your process.

• Turn yourself into a brand strategist.
• Attract better clients with bigger budget.
• Feel safe and strong about your process.

For anyone working on branding projects.

• Graphic Designers
• Studio Owners
• Freelancers
• Brand Strategists
• Creative Directors
• Consultants
• Marketers
• Web Designers
• Students

What You’ll Learn In Brand Strategy Guide

• Core Intro Full
• Core Purpose Full
• Core Vision Full
• Core Values Full
• Positioning Intro Full
• Positioning Audience Full
• Positioning Market Full
• Positioning Goals Full
• Persona Intro Full
• Persona Personality Full
• Persona Voice Full
• Persona Tagline Full

Who is this course for?

• Startups wanting to build a brand from scratch.
• Businesses that reposition or rebrand themselves.
• Companies looking to redefine & redesign their identity.

About  Author

Hello, my name is Arek Dvornechuck, I’m a graphic designer and the founder of Ebaqdesign™ which is my design studio based in New York City.

I went from working at top branding agencies to launching my own studio. Now I share my frameworks to help you succeed as a branding expert.

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