The Fastest Way to Launch a Real Online Business

Learn how to build your online brand

This course isn’t about branding theory or website fluff. It’s about actually launching something practical in the world. You’ll get short, sharp lessons with step-by-step guidance, so you know exactly what to do and how to do it.

• 8 focused lessons that take you from zero to live in one weekend
• Real case studies so you can see exactly how it’s done, including my wife building her site from scratch
• Screen recordings showing every step of the process, from setup to publish
• Templates, prompts, and examples for everything including your brand, your page, your freebie, your email
• Lifetime access so you can revisit anytime and repeat the process as your brand evolves
• Free Bonus: Access to the Momentum Shots podcast, short motivational episodes to keep you going when resistance kicks in

What You’ll Learn In The Launch in 48 Course

LESSON 1: Start Before You’re Ready

Break through perfectionism and overwhelm. You’re not building an empire, you’re just starting.

• Kill perfectionism and adopt the right mindset for launching.
• Understand why your digital presence matters.
• Learn how to conquer the fear of starting out.

LESSON 2: Craft Your Brand in an Hour

Find your focus. Create your one-liner, pick your image, colors, and logo. And just like that, your brand is one.

• Get instant clarity on your positioning.
• Craft a sharp one-liner, pick your profile picture, colors, and logo.
• Summarize everything into a style guide and leverage AI to speed up the process.

LESSON 3: Create a Freebie People Actually Want

Build something quick and useful. For example, an ebook, checklist, or email course that makes people want to join your list.

• Tips to build a helpful resource people actually want.
• Real examples of how I’ve done it.
• Get simple guidelines to boost engagement.

LESSON 4: Build Your Web Page

Sign up, connect your domain, build a clean landing page that shows what you do and also includes your freebie.

• Step-by-step setup: free Kit account, domain linking, landing page.
• Showcase your freebie and professional image clearly.
• Visual demonstration and real examples included.

LESSON 5: Write a Welcome Email That Earns Trust

The most important email you’ll ever write. We give you a proven template that builds connection from day one.

• Craft a simple, powerful email to build long-term trust.
• Instead of selling, provide clear, immediate value.
• Templates to show authenticity and build genuine connections.

LESSON 6: Plant Your Flags Online

Get your profiles live and consistent across platforms like LinkedIn, Medium, X, and Threads.

• Quickly set up consistent profiles across multiple platforms
• Learn how to pick 1-2 platforms that make sense for you
• Claim your digital space effectively.

LESSON 7: Publish Without Burning Out

Start a simple content habit that builds momentum. I’ll show you how to write fast and stay consistent.

• Practical content habits to sustain momentum.
• Easy template for weekly publishing rhythm.
• Techniques to write content quickly and consistently.

LESSON 8: Turn your launch into a weekly rhythm.

Explore product ideas and learn how to grow steadily with AI at your side.

• Turn your launch into ongoing growth with clear weekly routines.
• Identify your first product and leverage AI to quickly start.
• Keep your momentum and opportunities flowing.

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