Lara Acosta – Literally Academy

Build a 6-figure Personal Brand on LinkedIn in 90 days Without being cringe, spending hours writing, or selling your soul in the process.

What You’ll Learn In Literally Academy

Module 1: Mindset

In this module we’ll cover the creator mindset, how to leverage the algorithm, and the quick wins you can take advantage of to skyrocket your LinkedIn success.

• LESSON 1- The LinkedIn Growth Playbook
• LESSON 2 – The Algorithm
• LESSON 3 – The Creator Mindset

Module 2: Positioning

Access clear, actionable “no-fluff” insights on how to define your niche, become intentional with your network, overcome imposter syndrome and cultivate strong brand messaging.‍

• LESSON 1 – The Unfair Advantage
• LESSON 2 – Who Are You A Hero To?
• LESSON 3 – Becoming “The Niche”
• LESSON 4 – Framing And Brand Messaging
• LESSON 5 – Selective Networking + Building Leverage
• LESSON 6 – The Authenticity Paradox
• LESSON 7 – The Authority Framework

Module 3: Building Your Personal Brand

Go from “I have nothing to talk about” to delivering consistent high value content that will help you leverage your new network and help you own the niche you’ve chosen to dominate.

• LESSON 1 – The NICHE Matrix
• LESSON 2 – Pick A Platform
• LESSON 3 – The IT Factor
• LESSON 4 – Become The Best At Something
• LESSON 5 – Online Rizz
• LESSON 6 – Using AI Without Getting Nerdy

Module 4: Content Creation

Learn how to write compelling posts that our perform 99% of your peers with replicable copywriting templates, our copywriting masterclass, “the Batman effect” and discover how I find content ideas everywhere daily.

• LESSON 1 – Your Big Three
• LESSON 2 – The Batman Effect
• LESSON 3 – Content Systems For Each Person
• LESSON 4 – Replicable Templates And Making Your Own
• LESSON 5 – Escaping The “50-100 likes” Jail
• LESSON 6 – Finding Content Ideas Everywhere Daily

Module 5: Making Your Content Addictive

Writing online is the single best skill you can learn, and in this module, I fast-track you to learning how. No matter what your industry is, we all communicate online – from texts to online posts to video scripts, they all require writing. Master it and you’ll become unstoppable.

• LESSON 1 – The YouTube Effect
• LESSON 2 – The New Standard for Content
• LESSON 3 – Winning Hooks
• LESSON 4 – Winning Formats
• LESSON 5 – The SLAY Framework
• LESSON 6 – The Content Razor
• LESSON 7 – Psychology In Writing

Module 6: If You Want to Be Known for You

I get it, you want to have a voice online. This course will show you how to cultivate it. This module will help you shift the focus from YOU to THEM with proven storytelling frameworks to built cult like communities and help you define your signature style.

• LESSON 1 – The BEST Storytelling Framework
• ‍LESSON 2 – How to Make People Care
• LESSON 3 – The FaceTime Effect
• LESSON 4 – The Signature Series
• LESSON 5 – Cult Communities And How To Actually Build One

Module 7: If You Want to Be Known for Your Skill

In this module you’ll learn how to master the frameworks that make building credibility on LinkedIn almost effortless.

• LESSON 1 – High Level Expertise Showcasing
• LESSON 2 – The PAS Framework
• LESSON 3 – One True Fan
• LESSON 4 – Immediately Applicable Content
• LESSON 5 – Solving Problems
• LESSON 6 – Show, Don’t Tell

Module 8: Ethical Growth Hacking

Discover the tactics, trade secrets and strategies you can implement to 10x the impact of your personal brand strategy starting today.

• LESSON 1 – Getting Noticed, Quick
• LESSON 2 – URL to IRL
• LESSON 3 – The Halo Effect
• LESSON 4 – Borrowing Authority

Module 9: Literally Masterclasses

Learn to write killer content, create irresistible offers, grow your audience, and master positioning—all with practical, no-BS strategies from five LinkedIn powerhouses.

• LESSON 1 – Mastering Content Strategy w/ Matt Barker
• LESSON 2 – Creating Irresistible Offers w/ JK Molina
• LESSON 3 – Scaling Social w/ Dakota Robertson
• LESSON 4 – LinkedIn Power Moves w/ Jasmin Alić
• LESSON 5 – Strategic Positioning w/ Richard Moore