Matt Giaro – Second Brain for Content Creators

HOW TO TURN YOUR NOTES INTO VALUABLE ONLINE CONTENT TO SHARE (& MONETIZE) YOUR EXPERTISE!

An Online Course That Will Show You Exactly Everything You Need To Build Your Second Brain Specifically, As A Content Creator

HERE’S HOW TO BUILD YOUR SECOND BRAIN (TO CREATE VALUABLE ONLINE CONTENT)

Creating content is built on 2 axes:

1. Consumption
2. Creation

How fast you go from one axis to another determines your results as a content creator. This is where your second brain comes into play.

Think Of Your Second Brain As A SECRET POWERCHIP That Plugs Between The 2 Axes…

The more powerful your second brain, the easier it becomes for you to switch from one axis to another.

If you devote too much time to time-consuming information… Then you’ll never be able to crank out enough content to get traction and achieve your goals.

And if you spend too much time on creating and not enough time in consuming content… Then you’ll run out of content at one point or another.

You need to find the right balance between both axes.

In short, you need a rock-solid system to handle information to go from Consumption to Creation and vice-versa.

Now you have 2 choices.

Either try to find things out on your own… or by leveraging my own trial-and-error process.

In my honest (and biased opinion)…

Trying to figure things out for yourself is playing the game on hard mode!

What would you say if you could benefit from my decade of experience in content creation and note-taking to set up your second brain in days… instead of YEARS?

Don’t you think starting with the right process can make everything easier for you?

What You’ll Learn In Second Brain for Content Creators

MODULE 0: THE FOUNDATIONS

You can’t build a rock-solid workflow on weak foundations.

This introductory module will ensure you start on the right foot.

Some of what you’ll learn in this module includes:

• The Difference Between PKM, Zettelkasten, Second Brain, And Otter “Catchy” Terms. (Most People Don’t Know The Subtle Differences And Mix Everything Together Which Makes Them Not Achieving Anything Significant)
• The Most Underappreciated Productivity Principle (That You Probably Already Know But Rarely Apply) That Will Allow You To Cut Through The Noise And Become A Note-Maker Rather Than A Note-Taker
• Why Blindly Implementing Niklas Luhmann’s Zettelkasten Is Stupid And A Waste Of Time (And What To Do Instead)
• Why Most Note-Taking Systems Are Doomed To Failure (And How To Set Up Yours To Succeed)
• The 2 Most Important Elements Of A Successful Note-Taking System (And How To Set Them Up Correctly)
• Why Chasing New Complicated Note-Taking Apps Won’t Move The Needle And Is Nothing Else Than A Waste Of Time (And What To Do Instead)
• How To Set Up A “Future Proof” Note-Taking System That Will Last With Your Entire Career as a content creator

MODULE 1: CONSUME

Creating better content starts with consuming better quality information.

This module will show you how to level-up your consumption. You’ll learn more, by consuming less.

Some of what you’ll learn in this module includes:

• The Alternative Approach To Effective Information Management
• How To Escape The “Information Overload Treadmill” And Gain Back Your Mental Sanity And Focus
• How To Get Rid Of “Note Collection Fallacy” For Real
• My Stupid Simple Process To Consume Less But Better Quality Information To Come Up With Valuable Insights
• Why Reading The Latest Bestsellers is a Waste of Time (& the exact psychology behind it)
• The simple tricks and brain hacks to implement TODAY to free up more time by consuming less (without falling behind)
• What to systematically do when you have the temptation of reading, watching, or listening to a content as soon as it pop ups in front of you… (Not doing this will KILL your creativity and SUCK UP all your time)
• Why most creators are wasting their time in spying over their competitors that prevents them unsubconsciously to stand out (and what exactly they should do instead)
• The 2 types of content consumption and the one you need to focus on starting from TODAY

MODULE 2: COLLECT

Did you ever ask yourself what information to save and what to ignore?

You’re not alone. Collecting is all about knowing what, where and how to collect information the right way.

Some of what you’ll learn in this module includes:

• The Most Secure Ways To Dump Any Type Of Information Into Your Second Brain
• How To Escape The “Information Overload Treadmill” And Gain Back Your Mental Sanity And Focus
• UPDATED: My “almost” no-weekly review workflow to manage my second brain
• How to set up your own “hybrid” note-taking system to make your second brain work smoothly
• The Best Ways To Capture Information From Almost Any Source (Books, Audio Books, Videos, Podcasts, Seminars…) Without Coding And Using Free Tools
• My In-Depth Process Regarding The Best Way To Capture Information Effectively
• What To Do With Your “Old Notes” (Walk-Through Of My “Stress-And-Hassle-Free” Approach To Migrating Notes)
• The Simple Reason Why You Can’t Rely on “One” Note-Taking App like Notion, Obsidian, Roam, whatsoever… (and what exactly you need to do instead)

MODULE 3: CONNECT

Every new idea is a combination of old ideas.

This module will show you how to leverage the power of connecting notes together to spark unique insights to fuel your content creation.

Some of what you’ll learn in this module includes:

• How To Classify Your Notes The Right Way In A Simple Time-Saving Process
• How To Escape The “Information Overload Treadmill” And Gain Back Your Mental Sanity And Focus
• How To Stop Being A Note-Taker And Start Becoming A Note-Maker
• My (Almost) Full “No Folder” & “No Tag” Approach To Stop Being An Archivist Who Never Re-Uses His Notes!
• The Only 3 Different Types Of Notes Your System Requires (And How To Implement Them Easily Without The Technical Fluff!)
• The Step-by-Step Guide to Correctly Distilling Information and Creating Notes in Your Digital Zettelkasten
• The 4 Rules To Follow (Almost Religiously) When Creating A New Note In Your Second Brain (And Optimize Easily It For Later Reference)
• The Multi-Entry Door Technique To Ensure That Any Information In Your Note-Taking System Can Be Retrieved In 15 Seconds (Or Less)
• How To Benefit from the Zettelkasten without having to get drowned into its complexity (Without The Technical Jargon)
• The reason why ‘classifying your notes’ is a waste of time, never worked (and probably never will.) You’ll discover the research that supports that and exactly what to do about it.(Ironically, this makes the whole note-taking process that much easier, especially when you set up a self-organizing structure like you’ll discover step-by-step in this course)
• Exactly when to use backlinks, tags, folders, (and when not!)

MODULE 4: CREATE

Now, we’ll take your content production to the next level.

You’ll learn cutting-edge and new ways to create better (and more) content, faster than ever before.

Some of what you’ll learn in this module includes:

• How to effectively use your second brain to come up with new (and probably never-seen) content ideas. This will give your free (and paid) content a unique twist nobody else can compete with.
• How to format your notes the right way to make sure that the content you’ll create will resonate with your audience to achieve more likes, subscriptions and ultimately… sales!
• I’ll Show You How My System Works Behind The Curtain: How To Create, Retrieve, And Utilize Notes Step-By-Step.
• How To Start Thinking Critically And Stop Being A ‘Sheep‘ That Simply Saves Information And Regurgitates Other People Thoughts
• A Simple Method To 10X Your Knowledge By Identifying Your Information Gaps
• How to supercharge your second brain with unique insights that you can re-use almost on command
• How to Set Up Your Second Brain From Scratch to Create More (And Better) Content Faster Than Ever
• The Exact Process To Make Sure That My Content Will Resonate With My Audience (Before Even Start Creating It) – This Alone is a HUGE Time Saver
• How to use data to DOUBLE DOWN on the content that works, to get MORE ENGAGEMENT for your upcoming pieces of content and spin your content FLYWHEEL faster than everyone else
• Exactly how to organize short-form content you’re creating out of your notes like for Twitter or LinkedIn. (This will help you retrieve all your posts in just a few clicks, maximize their potential, and turn them into long-form content or emails later on.)
• How to come up with (almost) UNLIMITED new content ideas to GET NOTICED in your niche so that you can build your email list, and monetize your expertise with online courses