Elaina Ray Giolando – Effortless Content Secrets

Understand the best messaging secrets so you can attract more premium buyers, stand out from the noise on social media, and become the sought-after brand your ideal clients want to invest in.

The classic messaging course on how to communicate the value of what you do in a way that gets your ideal clients. You’re going to get super clear on your most profitable market positioning that doesn’t change anything about the magic of your work inside your containers – plus all of my best social media marketing tips and tricks that will save you time on your phone and bring you 10x more leads.

Are you INSPIRING people online but not attracting enough serious buyers?

You could have the best marketing and social media strategy in the world and still not be making the money you want to make.

If this is you, I would bet it’s perhaps because you’re not focusing enough on MESSAGING.

Messaging is the words you say on your marketing platforms that convey the value in a strategic way that attracts BUYERS, not just followers.

After making $3M online (without paying for ads, using funnels, yucky DM strategies, going viral, or ever having over 10K followers) and helping hundreds of coaches scale to 6 and 7 figures, I created Effortless Content Secrets to teach you how to write not just any content, but MONEY-MAKING content online.

If you want to drastically increase revenue in your business, the best way is to not focus on MARKETING, but on MESSAGING.

Marketing is all the platforms and activities WHERE you go to sell,

MESSAGING is WHAT you say on those platforms.

All the activity your social media and your ads manager is trying to generate for you is useless if you don’t have a refined, intentional, and profitable marketing MESSAGE.

The common mindset of an underearning entrepreneur is: I have to be in all the places and the more people I reach, the more sales I’ll make.

What I do after making over $3M online, and what my 6 and 7 figure clients do, is to mainly operate on 1 or 2 platforms only. Our marketing activities are very selective.

We can do that because we focus on MESSAGING, which is what makes the money.

I’ve had under 10K followers on social media my whole life. And I’ve made multiple 7 figures in just a few years, far out-earning almost all influencers and “businesses” with huge followings but an uninformed monetization strategy.

Messaging is the words you say on your marketing platforms that convey the value in an intentional and strategic way that attracts BUYERS, not followers.

What You’ll Learn In Effortless Content Secrets

Module 1: Premium Buyer Psychology

Learn exactly how to be a match for high level clients ready to invest in higher ticket offers through your choice of words and content. Know precisely who a premium buyer is, how they think, and how they make purchasing decisions so you talk to this portion of your audience (and yes, they are in your audience and they aren’t who you think they are).

Module 2: Endless Moneymaking Content Ideas

There’s nice, inspiring content that gets likes and comments (and probably a lot of time for you to come up with it in a constant stream) and then there’s MONEYMAKING content. In this module I give you the energy to be in to create magnetic content, storytelling best practices, 10+ content types so you never run out of ideas, and prompts for content that will keep an endless stream of creative juices flowing… and flowing in a direction of content types that are proven to drive buying behavior in your audience.

Module 3: Structure for Motivating Buying Behavior

One of the most important aspects of teaching content and messaging that I can give you, hands down. You resist structure, but yet become stressed and waste time and energy trying to create content only from flow. Why not have proven marketing principles at your fingertips that you can weave into your authentic voice that strengthen the likelihood someone buys from any given post or video you create. I teach you THE signature methodology I use for calls to action on content (masterclasses, videos, posts, live talks) that are BUILT TO GET YOU SALES. Calls to action are not “DM me if this resonates”, there is a specific structure to follow that will help people say YES and take action to invest with you.

Module 4: Launch Content & Sequencing

Let’s ease your launch process by not having you create content from scratch every time you go to launch or be wondering how to talk about your program without sounding salesy and without just saying the same thing over and over again. There’s a 4 phase easy launch process and a content sequence to loosely follow that is proven to get you more leads, more leads that want to buy, and help your messaging be crystal clear throughout the whole launch.

Systemization & Repurposing for Efficiency & Time Savings in Your Content Process

The absolute gold. What my mastermind & private clients rave about… the content system game-changers for you as a visionary and creator. What to post where, how often, how to repurpose, how your team can help, how to re-use content without it being stale and energetically flat, how to save HOURS of time on social media every day/week, how to make sure you’re crazy visible online without actually being online, and how to make sure every launch you do gets easier and easier because you’re smartly LEVERAGING all the things you’ve created up until now.