Ryan Robinson – Built to Blog

The definitive blogging course that can turn your side business into a money-making machine

I’ll show you the exact strategies I use to get 4.4 million readers a year, earn $400,000+/yr in revenue and land consulting jobs with Google, LinkedIn, Adobe and many more.

The Built to Blog course will show you exactly how to build a profitable blog (without wasting time and money on tactics that don’t work in today’s market.)

There’s nothing I hate to see more than an aspiring entrepreneur have all the hope in the world crushed by the stifling disappointment of having to watch their product fizzle into obscurity. I hate to see it because I’ve been in that exact same spot.

That’s why I designed this course to cover the nitty-gritty details of my step-by-step blogging process. You’ll have a full strategy at your disposal to make your blog and side business a success. You want to see actual income from the hours you put in, and I want that for you too.

Built to Blog has 54 lessons, over 9 hours of instructional video lectures, more than 15,000 words in private written instruction, and 5 hours of exclusive video interviews with ten of the world’s most influential bloggers.

Each of the 7 modules covers a specific part of the blog building and marketing process that can help you see an income from your side business. You’ll learn:

• The mechanics of getting your blog set up and optimized
• A writing process that works with your schedule and keeps you consistently creating
• How to create content that attracts your target audience
• The exact method for building an email list from your site’s growing traffic
• How to monetize your blog to make a reliable income
• And so much more!

When I say this is the definitive blogging course, I absolutely mean it.

This is the proven path that has allowed me to broker five-figure monthly retainer deals consulting for Fortune 500 companies.

What You’ll Learn In Built to Blog

The Mechanics of Getting Your Blog Set Up the Right Way

You have a ton of options to set up your blog, and a Google search will give you all kinds of conflicting answers on how to do it. In the video lessons, I’ll guide you through each step of the process and show you exactly what I’ve done to find success. You’ll learn how to…

• Find a profitable niche that’s right for you
• Register a domain and select the best hosting plan
• Set up your WordPress powered blog for maximum Search Engine Optimization
• Choose and install the must-have WordPress plugins
• Create your essential blog pages that’ll drive traffic to your site
• Track your blog readers with a grand tour of Google Analytics

A Proven Content Marketing and Writing Strategy

Setting up your blog is only the first step. It’s not going to be much use to you if you don’t get any traffic. You want to drive traffic to your site and make a profit–you are a business, after all. You’ll discover…

• How to generate high-traffic blog post ideas
• The science of keyword research and ranking
• How to truly understand your target audience
• How to write engaging blog content that converts
• The way to engineer your blog content for promotional success
• The art of writing strong headlines that grab readers’ attention
• How to create a high converting Call-to-Action
• A step by step guide to publishing your first blog post

Effective Traffic Driving Strategies

Pressing “publish” and crossing your fingers isn’t going to be the foundation of your business. You need to develop a professional mindset and crank up the traffic coming into your site. There’s a lot of wishy-washy crap out there that’s supposed to magically generate traffic for your blog. But this course teaches you the actual ways to make it happen:

• Finally figure out how to properly utilize guest posting (yes, you can do it!)
• How to leverage social media…especially Pinterest (the underutilized platform)
• Utilizing groups, forums and message boards
• Driving traffic by answering questions on Quora (my secret weapon)
• Capitalizing on your email list for traffic
• Interviewing others in your niche
• Publishing content on sites like Medium and LinkedIn
• And you’ll learn how to work toward landing a publication column

Email List Building Tactics that Engage Your Audience

Email is still king. If you want to have direct access to your customers, emails are the way to do it. Built to Blog will show you how to do that by:

• Helping you choose the right email service provider
• Designing high-value calls-to-action to encourage new readers to subscribe
• Creating relationship building content for your subscribers

Monetizing Your Blog and Generating Income

Ultimately, you are running a business, and that means it needs to generate an income. There are all kinds of ways to monetize your blog, and this course breaks down every strategy I’ve seen be effective. Step by step, I’ll guide you through:

• Getting sponsors for blog content
• Selling your services like freelancing, coaching and consulting
• Creating digital products like online courses, eBooks and membership programs
• Utilizing traditional advertising
• How to implement affiliate commissions
• Getting podcast sponsorships
• Creating software tools and other products
• Establishing profitable business partnerships

Maximizing Your Productivity, Creating Winning Habits and Avoiding Failure

You’ll learn why most blogs crash and burn—and how to avoid the traps failed bloggers fall into. You’ll also dive into all-important time management techniques and how to tell where your blog is growing. You’ll learn:

• How to write consistently within the limits of your schedule
• The tactics to develop habits that’ll keep your blog running
• Time management strategies that’ll help you avoid burnout

Interviews with the World’s Top Bloggers

You’ll get exclusive interviews with some of the world’s top bloggers. Jon Morrow, Darren Murph, Pat Flynn, Chris Guillebeau, and Mariah Coz–to name just a few–will teach you their insights into blogging and growing your business. These make up an additional 5 plus hours of video content and marketing expertise that cover:

• Building a seven-figure blog that gets millions of readers
• Validating your blog idea and generating affiliate income
• Creating a winning writing process
• Growing a massive blog audience quickly
• And so much more!

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