Strategyzer – Mastering Value Propositions
Are you struggling to understand your customers? Or communicate the value you can bring them?
- Learn the Value Proposition Canvas methodology, used by millions business practitioners worldwide
- Turn fluffy discussions into practical artifacts
- Create a shared language around value propositions
- Pairs with the Business Model Canvas methodology
Who should attend Mastering Value Propositions?
Entrepreneurs & Startups
- Understand your customer better. Create powerful messaging that will communicate the value of your products or service and start selling.
Corporate Innovators
- Test new value propositions or strengthen existing ones. Understand what your customers jobs, pains and gains are so you can design better solutions.
Leadership
- Give your teams a shared language. Create value propositions that sales, marketing and customer success can all use to communicate better with your customers and create a greater end-to-end experience.
What You’ll Learn In Mastering Value Propositions
- Module 1: Getting Started with the Value Proposition Canvas
- Module 2: The Value Proposition Canvas in Context
- Module 3: Differentiation and Competition
- Module 4: Designing Value Propositions
- Module 5: Validating Your Value Proposition Canvases
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